Making Movies & History on a Cellphone

As technology advances,cellphones are morping into multi-media devices. Nokia is teaming up with the respected director, Spike Lee, to create an original film on a mobile phone. Combining user-generated content with the skill of an entertainment professional is a creative way for Nokia to boost their popularity.

Lights. Camera. Cellphone Action.
By: Laura M. Holson
New York Times
Published: April 24, 2008

Who says cellphones are good only for talking? Today they are bringing together two unlikely brand names: Nokia and Spike Lee. Mr. Lee, the director, is teaming up with Nokia, the cellphone maker, to direct a short film comprising YouTube-style videos created by teenagers and adults using their mobile phones.
By hiring Mr. Lee for the project, Nokia is seeking to combine the populist appeal of user-generated content with the power of a famous director’s pedigree. The film will have three acts, each three to five minutes long, with the theme loosely based on the concept of humanity.
“I’m interested because it’s a great collaborative effort,” Mr. Lee said. “Within five years, new movies will be made with devices like these”....
The project is an experiment for Mr. Lee, but it is also a way for Nokia to promote its wares. Cellphone companies are all trying to position their products not just as devices for talking, but as multimedia devices that can play music, search the Web and capture video....
http://www.nytimes.com/2008/04/24/technology/24cell.html?ref=technology

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